Where painting meets technology
I create art that moves between the physical and digital worlds.
Based in Barcelona and Ibiza. Working with collectors, hotels, galleries and spaces that want art you can feel.
1 of 20 artists chosen from 763 international entries to exhibit at the Rijksmuseum
Google Pixel × KPN × Rijksmuseum AI Art Competition, 2026
Artist. AR creator.
Spatial designer. International DJ.
I discovered my passion for painting at sixteen after my family home burned down. What began as a way to process a difficult chapter became a lifelong creative practice.
After studying Fine Arts at the University of Sydney and spending fourteen years as a resident DJ at Pacha Ibiza, I returned to painting with a desire to create something that would outlast a night on the dancefloor.
Today I create immersive works that combine painting, technology, sound, and spatial experience, using each medium to create moments of wonder, connection, and awe.
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Every project begins with understanding your space, your audience, and what you want people to feel when they're in it.
Site consultation, concept development, artwork production, AR build, installation, and handover documentation for ongoing AR management.
Technical production quoted separately.
Original paintings and commissions priced by scale and scope.
Site-specific installations: project-based pricing.
Technical production quoted as a separate line item.
10–14 weeks for single works and small series.
16–20 weeks for larger installations of 10+ pieces.
Rush timelines available by negotiation.
[ Process ]
We discuss your space, intent, and timeline. No brief required upfront. Just an honest conversation about what you're trying to create.
You receive a concept document covering scale, palette, AR integration approach, and indicative pricing. No cost for this stage.
Work begins on approval of the proposal and deposit. You receive progress updates throughout. Installation is managed end-to-end.
2022–present
"Sarah Main's residency at Amàre Beach Ibiza transformed our hotel's atmosphere. Her immersive pieces reshaped the energy of our spaces, creating a fresh, innovative experience that left a lasting impression on our guests."Elena Riveres Amàre Beach Hotel
"A pioneer in immersive abstraction. Main's work represents the vanguard of contemporary art, where technology amplifies rather than replaces human creativity."Borja Martinez Mondrian Ibiza
"Her work is an experience, not an object. Guests don't simply walk past her installations. They pause, engage, and leave changed. That's the mark of truly exceptional art."Sats Moon Future Art

How AR turns passive decoration into guest experiences that get shared and remembered.

After being selected for the Rijksmuseum AI art competition, here's what I actually think about AI in creative practice.

14 years at Pacha Ibiza taught me how to read a room. That skill translates directly into spatial art design.
For installation enquiries, original works, and press. All messages answered within 48 hours.
By appointment.
Barcelona and Ibiza